E-cigarette brand VIP has opened a ‘blending boutique’ in Altrincham.
The company has invested £300,000 in the George Street unit previously occupied by Boots the Opticians.
The boutique gives customers the chance to try the latest technology in vaping – the act of inhaling and exhaling the vapour produced by an electronic cigarette – as well as designing their own vaping e-liquid flavours.
The new store is in the unit previously occupied by Boots
Louise Stamper, commercial director at VIP Electronic Cigarettes, said: “We’re really excited to be bringing the blending boutique experience to Altrincham – and in such a great location. We’re delighted to be helping the increasing number of people that are switching to vaping to explore the different options and flavours available to them.
“VIP is passionate about setting a standard in the market, and our blending boutiques have the features to ensure that users enjoy a premium vaping experience. We’re looking forward to welcoming Altrincham’s shoppers through our doors.”
The store, which is VIP’s 140th in the UK, has created four new jobs.
