Tickets for the Robins’ National League clash against Solihull Moors tonight have been slashed to £5 – while entry for under 12’s is free.
The game will also be broadcast live on BT Sport.
The club’s initiative, named ‘Football for a Fiver’, aims to fill the stadium with supporters to impress viewers across the UK.
The first 250 supporters coming through the turnstiles will be given a free A3-sized team photo.
Existing season ticket holders have been sent a complementary ticket for another friend or family member.
Fans can purchase an electronic ticket ahead of tonight’s game on the club website.
For those who want to pay on the gate, turnstiles will be open from 18:15pm with kick-off at 19:45pm.
Solihull Moors enter Tuesday evening’s game on a good run of form, having won three and drawn one of their last four games. They currently sit in 7th place with 22 points from 12 games.
The Robins are in 9th position with 19 points from 11 games. Three points tonight would help Phil Parkinson’s men leap frog their opponents.
Radio Robins will be broadcasting live from the ground and the club will be providing match updates from Twitter.