A new world-class music festival celebrating the very best of Britain is coming to Altrincham next year.
A special launch event this evening in Bowdon has officially launched one of the biggest live events ever to be staged in the Altrincham area.
The Brit Fest will take place from Friday 5th July to Sunday 7th July 2024 in the grounds of Ashley Hall & Showground, just a mile from Hale village.
The stellar list of headline acts already committed for the event includes Scouting For Girls, Kim Wilde, Heather Small, The Feeling, Fleur East, Cast, Tom Bailey of the Thompson Twins, Starsailor, Toploader, Reef, Dodgy, Lottery Winners, Hot Chocolate, Nik Kershaw, Paul Young, and Tunde Baiyewu from The Lighthouse Family.
The programme also features sets from Cassidy Janson, Chris Helme from The Seahorses, Johnny Hates Jazz, Matt Ford’s Big Band, a DJ set from Mike Joyce from The Smiths, Neeve Zahra, Owen Paul, Sonia, String Infusion, The Bluetones, The Boo Radleys, The Christians, The South, The Real Thing, and T’Pau.
The full programme and running order will be announced in the autumn when tickets go on sale.
Olivier-nominated brothers Anthony and Edward Prophet, the team behind The Bowdon Rooms, have already spent over a year on plans for The Brit Fest.
As well as an incredible list of music artists, the family-friendly event will celebrate British culture, the arts, fashion, food and drink, and classic cars.
This evening’s launch event was hosted by Jenny Powell and Mike Toolan from Greatest Hits Radio – who will also host the live acts on stage at the main event next year – and there were also live performances by from The Seahorses frontman Chris Helme.
Festivalgoers are invited to register their interest now by signing up through the event website at www.thebritfest.co.uk, and registrants will also have the opportunities to win tickets, upgrades, merchandise, meet and greets, and money can’t buy prizes.
Tickets will include day passes for children and adults, weekend passes, VIP tickets and hospitality packages. Full details will be announced when tickets go on sale.
In addition to a full programme of live music, the festival will boast an entire weekend of fun activities to keep the family entertained spanning the 100-acre site.
Attractions include vintage fairground, white knuckle rides, free family cinema, woodcraft and whittling, food and drink festival, artisan market, garden party, festival village green, wellness in the wild with yoga, classic cars, as well as a chance to meet Team GB athletes and the Extreme Mountain Bike Show.
Anthony and Edward Prophet, organisers of The Brit Fest Cheshire, said: “We are thrilled to officially reveal plans for The Brit Fest Cheshire 2024 – which promises to be the biggest festival this part of Cheshire has seen.
“The Brit Fest Cheshire will celebrate not just music but the very best of British culture, cars, food and drink, fashion, the arts, and some of the most renowned musical entertainment from these shores. The appetite for once again coming together and celebrating has never been stronger, so we want to use this opportunity to gather and shine a spotlight on the amazing talent we have in this country.
“The event will have a strong charity and community focus, and we are working hard with partners to make sure the festival can be as carbon neutral as possible by developing an offsetting programme. We will announce more details as we head towards the event.
“We are excited to welcome festivalgoers to Cheshire, and hope they embrace the event and take the opportunity to join us for a fabulous weekend with their family and friends.”
Greatest Hits Radio presenters Jenny Powell and Mike Toolan, who launched tonight’s event in Bowdon, added: “What a real honour to officially announce the staggering line-up of live artists and festival bursting with family fun coming to Cheshire in summer 2024 – just wow!
“We’re already counting down until that sunny weekend in July next year when we can get up on that stage at Ashley Hall and introduce this incredible line-up of live performers to an excited crowd of festivalgoers. And not forgetting the huge programme of family fun and activities to celebrate and showcase everything that is just the best about Britain. We’ll see you there.”