The Entertainer is to open a new toy shop in Altrincham next month.
The family-owned chain, which already has over 100 stores including units in Stockport and the Manchester Arndale, will be opening the double-unit store at 59-61 George Street on November 21st.
It says that nine new jobs will be created by its arrival, with the likelihood of an increase in temporary staff over the Christmas period.
Gary Grant, managing director and founder of The Entertainer, said: “After experiencing such solid growth across the UK we are pleased to announce the opening of the Altrincham store.
“Altrincham and the centre itself continues to offer a strong retail position for our store as it attracts large numbers of family shoppers who are demanding more toy shopping choice on the high street and within shopping centres.
“We look forward to bringing joy and wonder to the children of Altrincham and we have plans to increase our presence in the UK and will announce further plans soon.”
The Entertainer has enjoyed a bumper few years, growing sales by 12% to about £140m last year.
